Lafarge

 

Bottletop designed and produced the motion graphics for Lafarge’s annual 2008 staff conference ‘The Grit Awards’ which heavily spoofed the rather better known Brit Awards.

Cinema 4D was used to create 3D models of diggers and gold discs and combined with silhouette footage which was shot in studio and replicated to create crowd scenes.

In 2009 Bottletop were asked again to produce the graphics for the conference which was this time all themed around fitness and performance.